From Cloud Kitchen in Mohammadpur to an Outlet in Banani: The Evolution of Oven’s Innovative Square Pizza

  • August 9, 2023

In the bustling culinary landscape of Dhaka, a distinctive aroma has been captivating the taste buds of pizza enthusiasts since February 2020. This aromatic journey began with the inception of Oven, a trailblazing pizza brand that introduced the concept of square pizzas, to the city’s food scene. What started as a humble cloud kitchen venture soon transformed into a gastronomic sensation, overcoming unprecedented challenges along the way.

The nascent days of Oven were marked by promise and innovation. Embracing the unique concept of square pizzas, the brand sought to redefine traditional pizza consumption. However, fate had an unexpected twist in store. Just as Oven was beginning to establish its foothold, the global Covid-19 pandemic swept across the world, casting a shadow of uncertainty over countless businesses, including the food industry.

Amidst the uncertainty, Oven demonstrated remarkable resilience. When circumstances dictated the temporary closure of its operations, the brand swiftly adapted its strategy. Rising to the occasion, Oven resumed serving its loyal customers in the Mohammadpur and Dhanmondi areas from 4 pm to 4 am, a testament to its commitment to satisfying cravings even in the most challenging times.

The crisis inadvertently gave birth to an unforeseen demand. Oven’s square pizzas had gained a loyal following, transcending geographical boundaries. Customers from diverse areas clamored for a taste of the innovative culinary delight that had earned Oven its reputation. The irresistible aroma of Oven’s square pizzas had become synonymous with comfort and indulgence, fostering a community that transcended physical limitations.

In November 2020, Oven embarked on a new chapter. Establishing a pick-up point and kitchen in the affluent neighborhood of Banani, the brand expanded its reach and solidified its presence. This strategic move not only catered to the growing demand but also laid the foundation for future growth.

Fast forward to January 2023, and Oven stands as a testament to perseverance and evolution. With unwavering determination, the brand has ventured into uncharted territory by introducing a small dine-in section at its Banani location. The carefully curated menu now extends beyond its signature square pizzas to include a tantalizing array of culinary delights. From mouthwatering hotdogs and delectable pasta dishes to exquisite seafood creations, Oven has successfully broadened its culinary horizons.

A true showstopper on the menu is the signature dessert, the chocolate lava, a fitting finale to a culinary journey that began with innovative square pizzas. This dessert encapsulates the essence of Oven’s evolution – a fusion of creativity, resilience, and unwavering commitment to providing a sensory experience that transcends the ordinary.

The story of Oven is one of triumph over adversity, a tale that resonates with food enthusiasts and entrepreneurs alike. From its modest beginnings in a cloud kitchen in Mohammadpur to the bustling outlet on Banani Road 6, Oven has carved a niche for itself as a pioneer of square pizzas and a symbol of culinary ingenuity. As we savor each slice of Oven’s delectable offerings, we are reminded that innovation knows no bounds, and the pursuit of passion can transform challenges into opportunities that enrich our lives and palates.